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Turn Conversations into Contracts: Rashin Keller's Guide to Candidate-Driven Business Development


In this compelling episode of The Elite Recruiter Podcast, host Benjamin Mena invites Rashin Keller, the accomplished owner and CEO of the Keller Group, to share her transformative journey in the recruiting industry. Rashin, a dynamic leader recognized for establishing a thriving executive search firm in Phoenix, Arizona, delves into how she successfully transitioned from working in a traditional agency to founding her own company. With an inspiring backstory centered around her commitment to helping others, Rashin explores the pivotal strategies she's employed to dominate and grow within her niche market. From building candidate relationships that drive business development to fostering a unique 1099 business model that enhances flexibility and motivation among her team, Rashin's insights offer invaluable guidance for recruiters aspiring to turn conversations into contracts and achieve substantial growth in 2025. Listen in as Rashin and Benjamin discuss the power of candidate-driven intelligence, the importance of community investment, and the foundational elements that contribute to both personal and team success in the competitive world of recruiting.





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